Having a company can be a bit of a learning curve at times. The latest lesson we've learnt, and not a moment too soon, is that apparently you have to trademark your name! We had always assumed Love Da Pop was too weird a name to exist anywhere else but we found out last week another company in the US are using Love Pop.
Annoying right?
We will of course be hiring very expensive Popcorn lawyers to take them down, but then again they appear to be quite large so we may leave that David and Goliath battle for the moment.
RIP Love Da Pop.
We are certainly not over though. We are relaunching with a slightly longer name, big plans for the future and our very own trademark lawyer. She is called Rowena.
Long Live Love Da Popcorn (which you may shorten to Pop as you wish...).